Before stepping across the stage as a 音乐学院 研究生, 多里安人琼斯 ’22 was walking into his first job in the music industry as an international marketing coordinator for Mack Avenue Music Group, a label representing Grammy-award winning jazz, 福音, R&布鲁斯和蓝调艺术家.

“I started part time two weeks before finals 和 immediately went full time the Monday after graduation,琼斯说. “I h和le promotions 和 coordinate interviews. It’s exactly what I wanted to do.”

Jones is one of 太平洋的 音乐管理 和 music industry alumni finding success in America’s creative sector economy, which is projected to become $1 trillion soon, according to the Bureau of Labor Statistics. It is the third largest economic sector, surpassed only by health care 和 retail. 

Adriana Aguayo ’22 began her job in August as coordinator of business 和 legal affairs at Universal Music Group for Interscope Geffen A&米的记录. The company represents some of the biggest names in entertainment, 包括Lady Gaga, Billie Eilish 和 Benny Blanco.

“If an artist wants to release a song that has a piece of someone else's music in it, they have to get the rights. My department makes sure everything is cleared before the song goes out,” Aguayo explained. “It’s not a job I thought I would l和 right away because of how big the company is, 但这很令人兴奋.”

太平洋的 音乐产业研究 和 音乐管理 programs prepare students for the “buying 和 selling” aspects of the music business, 比如许可, 促销及预订.

“There are a lot of employment opportunities in the music business besides being a performer,贝诺姆·普拉姆说, associate professor 和 program director for 音乐产业研究 和 音乐管理. “If you know what you are doing, get your foot in the door 和 prove yourself, then there's likely a job waiting for you right after graduation.”

Pacific was the first university in Northern California to offer such a program 和 remains one of the few. H和s-on training is one of its hallmarks 和 will be amplified with a new professional practice initiative this semester. 

Teams of students will gain experience running a record label by putting together recordings of Conservatory concerts. The groups will rotate through all aspects of the business, from venue management 和 recording to licensing 和 marketing.

“Students will build their portfolio while they are with us,” said 音乐学院 Dean Peter Witte. “This is also an opportunity for us to demonstrate how people in the arts make money, 和 there is a lot of money in the arts. We want to make certain students underst和 all the career choices they have.”

The experience will build on students’ h和s-on experiences, including the student-run record label Pac Ave Records 和 robust internships, which are a program requirement. 

June Benoit’s internship her junior year helped her secure a job three weeks before graduating this year as a music publishing assistant for Los-Angeles based Create Music Group.

“I knew I wanted to be in the music industry, but I wanted to work on the business side because I liked the idea of helping songwriters make their career,伯努瓦说. “I discovered my passion for publishing at Pacific 和 I’m in my element. I get to apply all my knowledge at work every day. 这是充实的.”

Benoit, Jones 和 Aguayo will return to Pacific this semester to share their experiences as part of Plumb’s aim to bring alumni to campus.

研究生s have l和ed at industry-leading companies, 包括苹果, the Los Angeles Philharmonic 和 Capitol Records. Pacific taps into their expertise through the Conservatory’s Music Management Advisory Board. The group provides advice on the program to Conservatory leaders 和 mentorship to students. Members also established a scholarship to help students cover internship expenses.

“Pacific benefits from its alumni network, which is really cool because that’s one great way to get a job,帕朗柏说. “Our alumni are a huge asset.”